Liverpool Football Club will leverage Wasabi AiR to securely power AI-driven content
Wasabi Technologies, the hot cloud storage company, today announced it is expanding their data management offerings for customers with the addition of IBM (NYSE: IBM) Cloud’s London data center to Wasabi’s storage regions. Wasabi’s ability to leverage IBM’s Multizone Region (MZR) addresses the need to help joint customers address their evolving regulatory requirements and leverage AI and other emerging technologies with a secured, enterprise cloud platform.
The influx of data associated with AI has the potential to fuel numerous business innovations, but it also introduces complexities where data resides and requires regulatory and global compliance considerations. Wasabi’s deployment of a new storage region in IBM’s London MZR aims to help new and existing UK customers utilizing Wasabi AiR, an intelligent media storage solution for the sports, media, and entertainment segment, address their data residency requirements. Wasabi AiR customers such as Liverpool Football Club (LFC) in the Premier League, will be able to access and leverage key sports data securely across a hybrid cloud infrastructure, and unlock the joint power of this expansion. This underscores Wasabi’s role as a trusted Official Partner and provider for LFC, reinforcing its strategic positioning within the industry.
“We are storing and processing an incredible amount of club media content, and we have partnered with Wasabi because they provide the level of hot cloud storage and AI processing needed to manage our media assets securely and at scale,” said Drew Crisp, senior vice president, digital, at Liverpool Football Club. “Our use of Wasabi AiR’s AI technology allows us to efficiently manage our massive library of media assets, quickly access relevant content segments, and streamline content creation. We want to continue providing our fans globally with the best content in the business, and our partnership with Wasabi is helping us achieve that.”
IBM and Wasabi are both committed to helping clients innovate with AI while addressing the data management and resiliency needs of their workloads. IBM Cloud MZRs are composed of three or more data center zones with each being an Availability Zone. This is designed so that a single failure event can affect only a single data center rather than all zones – the aim is to deliver consistent cloud services and greater resiliency. Clients hosting workloads on IBM Cloud MZRs in any country can run mission-critical workloads to keep business up and running.
“Wasabi’s expanded footprint with IBM’s London data region allows Wasabi to address the evolving regulatory and performance needs of our UK customers,” said Marty Falaro, executive vice president and chief operating officer of Wasabi. “By leveraging IBM’s Multizone Region infrastructure, we’re able to support AI-driven requirements with secured, high-performance storage. We’re excited to work closely with IBM to deliver scalable data solutions that empower organizations to unlock the full potential of their data.”
Last year, IBM and Wasabi began collaborating to drive data innovation across hybrid cloud environments for sports, media and entertainment clients such as the Boston Red Sox. This collaboration is designed to enable enterprises to run applications across any environment—on premises, in the cloud or at the edge—and help users to cost efficiently access and use key business data and analytics in real time.
“We’re excited to support Wasabi’s growth into the IBM Cloud London MZR,” Alan Peacock, general manager, IBM Cloud. “We’ve invested to help ensure partners have access to a diverse set of capabilities in the regions they operate in. Our work with Wasabi will enable their clients to benefit from the security, resiliency and performance capabilities of our cloud platform.”
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