Data Analytics

Data Analytics Company Elo Entertainment Debuts TrackLoL

New website provides competitive performance data and analysis for world’s most popular esport

Elo Entertainment (“Elo”), the advanced data analytics company best known for Dotabuff, announced today that it has launched TrackLoL, a new website providing analytics for League of Legends (“LoL”), the world’s biggest esport. With millions of fans around the globe, LoL has a huge audience that will benefit from TrackLoL’s advanced statistics, live-match experience, and engaging prediction leaderboards.

o’s experience with deep analytics is evident in the various features of TrackLoL. The site includes a proprietary rating system for ranking teams in each competitive region, live win probabilities that adjust as a match progresses, and a prediction leaderboard that allows fans to compete against each other. Curated statistics will provide insight at the player, team, and regional levels. Fans will be empowered to better understand who the strongest players and teams are.

“We’re thrilled to offer something no one is doing in League of Legends esports — advanced statistical support,” said Sabina Hemmi, CEO and Co-Founder of Elo. “Our machine learning and complex algorithms are breaking new ground in statistics for League of Legends.”

The launch of TrackLoL is the second major product release of the year for Elo. It was preceded by the launch of the Dotabuff App, the Company’s first desktop app. Elo looks forward to continuing the expansion and renewal of its products and services across multiple competitive video gaming titles.

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