Digital Transformation

Synnefo & Aprecomm Launch AI-Powered CX Solution for Broadband Providers

The new strategic partnership combines Aprecomm’s customer experience applications suite with Synnefo’s OSS and BSS solutions. The best-of-breed super-stack enables broadband service providers to transform subscriber management through a unified package that can be deployed instantaneously from the cloud.

Aprecomm (www.aprecomm.ai), the intuitive network and customer experience platform provider, announced today that it has entered into a strategic partnership with Synnefo (www.synnefoims.com), an OSS, BSS, IMS, SMS supplier to Internet Service Providers (ISPs) and Multi-System Operators (MSOs) in India and across the globe.

The move combines both companies’ market-leading solutions, enabling Synnefo to offer a customer experience ‘super-stack’ that brings service providers an integrated and seamless approach for CPE management, subscriber billing, support, and network performance optimization to save time and money.

“In today’s highly competitive market where there are fewer barriers to churn, providers must move to compete on the actual experience that customers receive,” said Pramod Gummaraj, Founder & CEO of Aprecomm. “With multiple failure points, such as WiFi interference, and the low latency high-performance needs of intensive applications such as video and gaming, raw speed no longer guarantees customer satisfaction. By combining our solution—including advanced quality of experience measurement, performance optimization and proactive support tools—with its OSS and BSS, Synnefo can bring all types of communications service providers a low-friction, turnkey solution, enabling them to offer the best customer experience at every touch point.”

Synnefo has integrated Aprecomm’s ACS and quality of experience software with its OSS and BSS solution, offering the software super-stack to existing customers and new prospects. The combined solution suits ISPs and Broadband Service Providers looking for a unified experience management platform and billing solution that removes the headache of engaging and integrating multiple vendor offerings. The Software-as-a-Service (SaaS) approach means that the software can be launched imminently from the cloud and includes all the tools needed for CPE device configuration and upgrade, customer billing, and network performance and optimization, right down to the granular application level. The solution is perfectly positioned to enable service providers to increase customer satisfaction and drive operational efficiencies.

“We are constantly looking for ways to bring the latest tools to ISPs and Broadband Service Providers,” said Vijay Ahire, Co-founder & CTO of Synnefo. “Synnefo OSS and BSS are already deployed with over 350 service providers—this move presents opportunities to upgrade existing customers and target new markets in India, Africa and the Middle East, which is saturated with mid-size service providers looking for a cost-effective solution.”

Serving both residential and business subscribers, Aprecomm’s CX suite helps broadband service providers transform their approaches to connectivity, ensuring that consumers can enjoy online experiences without wasting time managing their WiFi networks. By using sophisticated artificial intelligence—including a unique quality of experience algorithm—Aprecomm is paving the way to intuitive zero-touch networks by taking a self-optimizing and self-healing approach to managed WiFi, tuning the network to the unique needs of each user and the application they are using.

On the back end, Aprecomm’s advanced analytics and automated support tools provide access to real-time data, enabling service providers to monitor end-to-end network performance to predict and resolve problems before they reach the subscriber. Its CX suite is field-proven to increase subscriber satisfaction and reduce operational costs—service providers have seen multiple improvements[1] across 100% of their networks, such as a 62% reduction in truck rolls, a 35% improvement in first-call resolutions and a 30% reduction in call resolution times.

The combined solution will be demonstrated at Syneffo’s booth D4 at SCAT2024 in Mumbai from October 17th to 19th.

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